Ep 150: Author + Book Marketing Trends for 2026 with Jenn Hanson-dePaula
Episode 150 provides the reset many authors quietly crave as Jenn Hanson-dePaula returns to help us modify (if not outright rebuild) our expectations, systems, and perspectives when it comes to book sales.
EPISODE HIGHLIGHTS:
• How to implement a "2 sales a day" strategy.
• Becoming "profitable, not popular." (Hint: Clicks matter. Likes and views don’t.)
• The simple link path that outperform complicated funnels every time.
• The easiest daily selling you're probably NOT doing.
We also walk through how to measure what actually moves readers, not what flatters the algorithm. Jenn breaks down clean DM workflows, repeatable content, and approaches that spark joy so you can stop force-feeding content.
We also look at the quieter parts of growth: handling criticism, building systems before you’re “big,” and treating your author life like a business, even when it still feels small.
If you want calm, clarity, and a plan that won’t chew through your energy the way I'm currently going through the pantry pack of Peppermint Patties in my freezer, this episode lands exactly where you need it.
CONNECT WITH JENN
Website: jenndepaula.com
Instagram: @jenndepaulabookmarketing
Check out These Great Author Resources
📚 Author Visibility Bundle: 200+ customizable email and social media templates just for authors
Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: GRAB IT HERE
You've Been Thinking About This Book Forever. So let's start writing (for real this time). Grab it here!
Want to Stay in the Know?
Sign up to receive the latest book industry news and updates!
Ready to Write the Damn Book Already?
Get the first draft of your nonfiction or memoir written in 33 days!
...even if you don't have a cabin in the wilderness, 4 uninterrupted hours a day to write, or confidence that you're a "real" writer.
Amazon Ads for Indie Authors!
Learn how to run Amazon ads that actually work—even if you’ve never touched an ad platform in your life.
Want all my best author email templates?
From communicating with your launch team to building long-term relationships with readers, these templates take all the guesswork out of writing emails that turn email subscribers into loyal readers!
Need Coaching, Accountability & Community?
The Book Writers Collective provides the coaching, support, and writers' community you need to bring your book to life!
SELF-PUBLISHING STARTER KIT
Discover the exact steps to focus on (and mistakes to avoid) so you can self-publish an incredible book that's indistinguishable in quality from a New York Times bestseller.
Recent Posts
